TVS Narrows Honda Scooter Sales: TVS Motor Company has strengthened its position in India’s scooter market during the first quarter of FY2027, thanks to impressive growth in its electric scooter portfolio.
Strong demand for the iQube and Orbiter has helped the company significantly reduce the sales gap with long-time market leader Honda. The latest sales figures also highlight TVS’ growing influence in India’s rapidly expanding electric two-wheeler segment.
Apart from its domestic success, TVS is also focusing on international expansion. The company plans to increase its presence in Africa and Europe while continuing to invest in premium motorcycles and advanced technologies. This dual strategy is expected to support its long-term growth in both Indian and global markets.
TVS Gains Ground in India’s Scooter Market
TVS Narrows Honda Scooter Sales. Honda has remained India’s leading scooter manufacturer since the launch of the Activa, but the competition has become much stronger over the years. During the first quarter of FY2027, Honda dispatched 7,53,117 scooters, registering a healthy 17 percent year-on-year growth while holding a 34.56 percent market share.
TVS, however, recorded an even stronger performance by dispatching 6,39,844 scooters during the April to June 2026 period. The company posted an impressive 34 percent annual growth, increasing its market share to 29.36 percent and significantly reducing the difference between itself and Honda.
Electric Scooters Continue to Drive TVS Growth
The strong performance of TVS was largely supported by its growing electric scooter portfolio. The iQube and Orbiter continued to attract customers, contributing significantly to the company’s rising sales and helping it strengthen its position in the competitive scooter market.
The increasing popularity of electric scooters has allowed TVS to expand its customer base beyond traditional petrol-powered models. As consumer interest in electric mobility continues to grow, the company is well-positioned to benefit from the changing preferences of Indian buyers.
TVS Crosses 10 Lakh Electric Scooter Sales Milestone
TVS recently achieved another major milestone by becoming only the second electric two-wheeler manufacturer in India to cross 10 lakh cumulative retail sales. According to Vahan registration data, the company has sold more than 10,04,148 electric scooters since entering the segment in January 2020.
The latest one lakh electric scooter sales were achieved in just 75 days, reflecting the strong market demand for TVS electric vehicles. This rapid growth demonstrates the company’s successful product strategy and increasing consumer confidence in its electric scooter lineup.
Honda Continues to Lead Despite Declining Market Share
Although Honda continues to dominate the scooter segment, its market share has gradually declined over the years as competition has intensified. During FY2026, Honda held nearly 39 percent of the market, while its share dropped to 34.56 percent during the opening quarter of FY2027 despite healthy sales growth.
Honda’s scooter business continues to be led by the Activa and Dio, while its electric scooter portfolio remains relatively small. The company entered the electric scooter market in early 2025, but sales of the Activa-e and QC1 have remained limited compared to established electric rivals.
International Expansion Remains a Key Growth Strategy
TVS Motor is also focusing heavily on international markets as part of its future growth plans. Chairman Sudarshan Venu stated that Africa and Europe are expected to contribute a significant share of the company’s overseas business in the coming years.
The company already operates in more than 90 countries and recorded over 15.90 lakh international unit sales during FY2026. TVS also plans to expand its premium motorcycle portfolio in Europe, including new products from the iconic Norton Motorcycles brand.
TVS Continues Investing in Future Mobility
Along with expanding its sales network, TVS Motor has confirmed that it will continue investing in new products, electric mobility, and advanced technologies. These investments are expected to strengthen its competitive position as demand for smart and sustainable transportation continues to increase.
Industry experts also believe India’s scooter market could cross 90 lakh annual units during FY2027 if the current growth trend continues. This creates significant opportunities for manufacturers like TVS that have successfully established themselves in both conventional and electric scooter segments.
TVS Motor has made remarkable progress during the first quarter of FY2027 by narrowing the sales gap with Honda and strengthening its leadership in India’s electric scooter market. The continued success of the iQube and Orbiter, along with the milestone of crossing 10 lakh cumulative electric scooter sales, reflects the company’s growing influence in the industry.
Q1. How many scooters did TVS dispatch in Q1 FY2027?
Answer: TVS dispatched 6,39,844 scooters during the first quarter of FY2027.
Q2. Which electric scooters contributed to TVS sales growth?
Answer: iQube and Orbiter significantly boosted TVS electric scooter sales and growth.
Q3. How many cumulative EV retail sales has TVS achieved?
Answer: TVS crossed 10 lakh cumulative electric scooter retail sales in India.
Q4. What was Honda’s scooter market share in Q1 FY2027?
Answer: Honda held a 34.56 percent scooter market share during Q1 FY2027.
Q5. Which international regions are important for TVS future growth?
Answer: Africa and Europe will drive TVS international business expansion and sales.
Disclaimer: This article is based on officially available sales figures, Vahan registration data, and company statements. Sales numbers, market share, and future business plans may change depending on market conditions and official updates from the manufacturers.
